Photo Productions
I directed and managed these photoshoots for Grab, including celebrity campaigns with Sai Sai and Paing Takon, as well as a 3-day production in Mandalay featuring tuk-tuks, riders, and models. Before each shoot, I prepared mock-up layouts to plan camera angles, poses, and props. This made the shoot process smooth and efficient, allowing us to capture each scene without delay. I handled on-site art direction, making sure every shot matched the campaign’s tone and visual goals.
• Creative Execution — Planning, shot direction, prop prep, talent coordination, and on-site creative direction.
• Project goal — Create high-quality images for campaign visuals, app content, and social media promotions.
Video Productions
These videos were created with a small team, and we handled most of the process ourselves. I worked on the storyboard, scouted locations, and directed the shoot. We prepared props, guided actors, and managed the editing process, including motion graphics and sound effects. Each video was planned to clearly communicate the campaign message and keep the pacing engaging.
• Creative Execution — Storyboarding, location scouting, directing, and creative direction during post-production
• Project goal — Deliver clear and engaging videos that match the campaign objectives, support brand messaging, and are ready for digital use.
More videos available upon request.
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